The Poodle & Blonde Story

Led by creative duo Whinnie Williams and Kierra Campbell, Poodle & Blonde originally began life as a location house belonging to Margate-based Whinnie. Having bought the property as a renovation project, Whinnie's uber-glam 70’s style and talent for sourcing vintage finds quickly caught the attention of interior stylists and décor magazines around the world. During Whinnie's renovation project, the idea to design and sell her own prints began to bloom. Meanwhile, Kierra, a London based freelance Production Consultant for emerging interior brands, previously working in interior production and visual merchandising for some of the most influential houses, stumbled upon Whinnie's Instagram page. Noticing the brand idea Whinnie had hoped to launch could use some help, and having dreams to launch something similar Kierra introduced herself and her work to Whinnie on Instagram. A few DM's later the two decided to meet face to face and instantly clicked. What began as a consultancy meeting, ended in a business partnership. Since then, together, they have created the world of Poodle & Blonde and carved a reputation for aspirational yet accessible prints that cleverly capture a sense of stylish nostalgia, with their cool, contemporary P&B signature twist.

 

Clients and collaborations include Soho House, Club Jupiter, Mama Shelter, Haden, Crate & Barrel with more exciting projects coming soon…. “When we first met, we talked non-stop about our obsession with fabrics, print and all-things vintage, and that we’d always dreamed of creating our own interiors collection but were both fearful of going it alone. Within just a few hours, over coffee in a hotel, we went from strangers to business partners and haven’t looked back. Something magic happened that day, and three years on we’re proud to have established a brand that has heart and purpose, always striving to create original, hand-painted designs while working with responsibly sourced materials and trusted UK manufactures. From the geometric shapes of ‘Chain of Fools’ and spotted signature ‘Tottenham Dalmatian’, to the pastel shades of ‘Money Tree’s’ and ice-cream tones of ‘Bellisima’, each print is completely unique, designed to add a strong sense of style, flair, fun and personality to your interior space. So, whether you’re modern and contemporary, traditional or eclectic, our collection of wallpapers, fabrics, cushions and shades, mean you can go big and bold, or start with a statement piece.”

Swipe below to take a peek inside the world of Poodle and Blonde